Swot Au Bon Pain in Malaysia

Strengths * Au Bon Pain has the most successful overseas franchisee at Malaysia’s geographic neighbor Thailand. The similarity between these two countries might smooth the expansion of the business in Malaysia. * Au Bon Pain customized its menu in every operating Asian countries, this can be adapted to Malaysian market as well. (e. g. , poultry-based meat is favored by majorities). Like in Thailand and South Korea, beginning Au Bon Pain’s business plan with cafes in prime office locations (targeting foreign and local businessmen) might work as Kuala Lumpur is one of the economic centers in Asia-Pacific area. * Au Bon Pain has a tradition to support charities. Meanwhile, Malaysia has one of the highest Gini coefficients in Asia, poverty rates also vary significantly from state to state. Weaknesses Au Bon Pain is a new brand while Malaysians term to put a | Opportunities * Increasing consumer awareness in nutrition value and food fortification for healthcare * Malaysia's Economic Transition Plan calls for real GDP growth of 5-6% per year over the next ten years. * The service sector makes 44. 9% of GDP, Malaysia's development plan has a target of 35 million tourists in 2020 * Malaysia is the third largest producer of poultry meat in the Asia Pacific region.Malaysia is self-sufficient in poultry, pork and eggs * More and more hectic and stressful lifestyle in urbanized Malaysia contributed to the growing demand for convenient fast food * Malaysian consumers take to eating out more frequently, which boosts foodservice volume sales in 2011 * Increasing consumer awareness in nutrition value and food fortification for healthcare has created the demand for functional/healthy minimally processed fresh and organic food * Most of the respondents prefer to dine at western fast food restaurants than local fast food| Threats * Malaysia has a Muslim population of 60%.Most retailers, foodservice operators and food manufacturers are inclined to ask for halal certi ficates for non-meat based food products and ingredients. * Malaysia’s rising inflation rate dampened consumer spending in  Malaysia  during 2011. | SWOT: Au Bon Pain in Malaysia

Ethnic studies Term Paper Example | Topics and Well Written Essays - 1000 words

Ethnic studies - Term Paper Example forcement of policies, attitudes, practices that yield equitable opportunity, power, access, treatment, impacts and outcome for all (Yamamoto, pp, 7). Most people have the perception of racism as an individual action such as prejudice or intentional acts of discrimination but racism is just more than individual acts. Racism is a set of cultural, societal and institutional practices and beliefs that subordinate and oppress one race for the benefit of another. Nevertheless, a racial justice integrates the beliefs and practices but still include prejudice as one of the way racism is propagated. If cases of racism exist in a society, the best response is to provide diversity training or sensitivity training. The racial justice framework would seek to evaluate the social injustices, systems, polices and laws and if cases of inequality are found hold them accountable and demand for systemic change. Racism traces its genesis in the colonial relationships, slavery and capitalism. These three elements are the roots of racisms that have manifested itself in different forms such as human oppression such as mentally, financially or socially. Empathy has always played a central role towards racial justice. The understanding and having compassion for those undergoing racism have ignited the racial justice that currently seen in the world. It is the fight for those who felt this is not right that led to emergence of racial justice. For instance, empathy exhibited by the famous leaders such as Martin Luther King on social equality gave birth to racial justice. Those people who felt the minority were being left out during voting exercise and brought the case to US court in 1965 led to change of the system whereby everyone was allowed to vote regardless of the social status or race so long such individual had the requisite age. Yamamoto offers four aspects as a working definition towards racial justice. These integral aspects when incorporated together works on a theory that

Efficient Data Mining Classification Technique Essay

Efficient Data Mining Classification Technique - Essay Example Therefore, the concept-evolution problem would be effectively addressed in this thesis along with data reduction and class balancing issues. This research project aims to study the shortcomings of existing novel class detection, data reduction, and class balancing data mining techniques in terms of their accuracy, efficiency, and applicability to real life applications of multi streaming data. The aim of the research is also to provide alternate solutions to overcome those drawbacks. My thesis aims to propose a general model and algorithm that will be tested on synthetic data and well known real data sets e.g. KDD Cup 99 network intrusion detection (KDD), Auslan [Kad02], and EMG [Kol05]. Classification, clustering, and aggregation are some of the data mining hot topics that are of extreme value in all engineering and scientific areas, such as, biological, physical and bio-medical sciences. Diversified nature of escalated data along with its composite aspects and multiple autonomous sources is a major issue in data mining that leads to the need for the development of real life applications. The motivation behind this study is offered in the following paragraphs: The first issue the thesis is going to address is that of evolving data, which represents a challenge for classification. The effective and efficient methods are needed by the growing and dynamic data streams, which are considerably different from the static data mining methods. The concept drift and infinite length are considered to be the well-studied features of data streams. Across data stream mining, to address the infinite length [Fan04] and concept-drift[Cha07][Kol05] [Wan03], diverse methods have been suggested in the literature. Yet, the data streams have two another challenging characteristics, known as, feature-evolution and concept-evolution, which are ignored by the present methods.

Personal & Professional Development Plan Essay Example | Topics and Well Written Essays - 3750 words

Personal & Professional Development Plan - Essay Example In colleges and university phase, the individual is interested in the academic careers and growth, after graduation the need shifts towards becoming a successful professional in the business market (Megginson and Whiaker, 2007). This particular plan reflects upon my personal and professional development requirements and the skills needed to become successful in the personal and professional phase of life. The report discusses and how the individual plans to accomplish the tasks and goals of development for future growth perspective. Current Employment Sector I am a marketing graduate and my current employment is in an indoor manufacturing company. My designation is of a marketing assistant in the company. I have been employed in this organisation since 6 years. I have gained hands on experience in dealing with the marketing activities of the firm. I have the potential in dealing with international customers but unfortunately my current company does not many international customers an d so this area of expertise remains unexplored. One of my strengths is that I can represent my organisation well as being a marketing assistant I deal with many clients for the company and hence have developed good representation skills. I have a command on a number of languages such as English, Russian and Lithuanian. For marketing managers it is important to be well versed with the native language of the country where the marketing practices are being conducted and I have this skill. My current work tasks are include preparation of email shots, brochures, ringing up to costumers and asking if they are happy with our service, noting the feedback of customers, and working upon future plans upon how the marketing strategies for the organisation can be improved. I also at times handle part of the administration work in my organisation. My organisation basically follows the UK sales strategy and we are operating with this strategy to accomplish all our marketing goals. Future Career As pirations My career aspiration is focused towards attaining a challenging designation, specifically top managerial post, in the field of marketing. I aspire towards implementing the knowledge and skills attained during the degree program of marketing. I want to gain professional experience and growth in the areas of marketing management. I am a quick and ambitious learner and would love to gain guidance from the top management of any organisation. Experienced marketing professionals can provide valuable guidelines as to how things should be carried out. This guidance will help me to gain expertise and widen my knowledge horizon. For achieving the future career aspiration goals and objectives, I would need to undergo training and development sessions. By receiving training and development sessions, I would be receiving valuable guidance in improving my skills and also achieving my aims set for my professional career path. There are certain workshops and training sessions conducted on improving the marketing

Research and Client Advisement on Two Careers Proposal - 1

And Client Advisement on Two Careers - Research Proposal Example Unwilling to seek a Master’s degree due to cost and personal obligations, it was necessary for Open Options to satisfy these demands for careers only requiring a four-year Bachelor’s level degree. The role of human resources manager, in most industries, requires only a Bachelor’s in Human Resources in order to receive the average salary of $59,310 (payscale.com, 2011). This was the salary for Lowe’s Home Improvement and was competitive with most other industries both retail and non-retail. Educational demands in the role of human resources manager are related to basic business courses, knowledge of applicable labor laws, marketing, and organizational communication. These are typical four-year degree courses that build a rounded applicant profile for the role of HR management. The client indicated that there was a need for a working environment that required little in terms of physical labor and also one where there was a high reliance on technology in dail y role obligations. This is why Open Options determined that the career of HR manager would be best-suited to the client needs. For example, the HR manager often utilizes the human resource information system (HRIS) with is â€Å"a composite of databases, computer applications, and hardware/software necessary to store, manage, deliver present and manipulate data† (Ngai & Wat, 2006, p.299). The working condition for an HR manager is one where technology is integral to serving low-level business populations and also large-scale corporate or multinational business environments. It is thus suited specifically to accommodate needs as identified through the interview. Skills required for the role of HR manager, it was identified through research, including knowledge of human psychology above and beyond the educational degree.

The Church Essay Example | Topics and Well Written Essays - 1000 words

The Church - Essay Example St Peter and St Paul were perhaps the two most important influences on the Early Church after Jesus himself and on a par with Jesus’ brother James. The Early Church seemed to face major challenges as the Apostles died out. Despite these challenges the Early Churches would go on developing and would eventually allow Christianity to become the sole official religion of the Roman Empire some three centuries later, the same Roman Empire that had tried so hard to eliminate the Early Churches. Evidence about the Early Church was recorded not only in the New Testament especially the letters of St Paul, the letters of James, St Matthew’s gospel and the Book of Acts it was recorded by non-Christians within the Roman Empire. The writing of the four gospels of the New Testament was given greater urgency by the fact that the Apostles and those who had actually witnessed Jesus for themselves were dying through old age and persecution. Raymond Brown wrote The Church the Apostles Left Behind for various reasons. One reason was to examine and explain how the Early Church not only survived the death of the Apostles yet also how it would eventually prosper in the face of persecution and hostility. Brown concentrated on studying and writing about the seven main Early Churches such as those of the Corinthians and Rome. To be a Christian in the 1st century AD not only put people into a tiny minority it also put them at great personal risk, Jesus, St Peter and St Paul had all been executed and would be followed by many ordinary Christians. The strength of faith and bravery of many members of the Early Church had to be admired. The Early Church seemed to well endowed with the Holy Spirit and strong sense of its own convictions. All good Christians should after all be prepared to stand and fight for what they believe to be right. Brown also explored how the Early Churches started to organise themselves in terms of developin g the roles of the ministry and the laity

Career Path Planning Report Essay Example | Topics and Well Written Essays - 3000 words

Career Path Planning Report - Essay Example Designing and implementation of software refers to the task of software development. This has grown to cover web development aspects, interface design, issues concerning securities, mobile computing among others. Most graduates usually follow this career path. Despite having taken a degree being sufficient to venture into this career, some graduates decide to undertake a master’s degree (Lopatto, 2004). Career opportunities is provided in various settings such as software companies, computer services companies, industries, health sectors, banking among other sectors. Coming up with new ways of computer use requires one to come up with various innovations in computer technology applications. This pathway includes graduate work that is advanced, positioning one in an industrial research or research in a university. Coming up with effective ways in solving computing problems needs one to apply knowledge and theory in computer science to come up with solutions to computational problems. This needs graduate work to PhD level, later positioning in Research University or development laboratory or industrial research (Goode, 2008). On completion of my computer science course, two career jobs of my choice are web designer and software tester. Having gained all the skills and knowledge over the years of my degree course, it would be easier to handle the two careers in the real life situation. As a software tester, one is engaged in quality assurance level of development of software and deployment. The person is involved in conducting both automated and manual software tests to ensure their fitness for the purpose they are meant for. This career of software testing involves software and system analysis to eradicate risks and prevent other software issues. The software tester role is tied to development of software systems and other technical products such as electronic goods, vehicles, healthcare and defense.